My business philosophy is simple. Do an outstanding job and create raving fans. Take the time to know my clients needs and deliver amazing results. I’m a consultant and an advocate for you. My business is based on referrals and building a strong referral network, not on turning over as many transactions as I can.

On average, I sell my properties 33% faster than the typical Toronto real estate. My average sold price is 5% above the list price. As a result I net an average of $25,654 more for a given property than the average Toronto real estate salesperson.

I customize my market plan specifically to your property. It’s not one size fits all. We develop a strategy that is designed for your property and the real estate practices of your neighbourhood. If you want to maximize your results, you need the right mix of top notch photography, social media initiatives, staging plans, agent and public open houses, video, pre-list home inspection, Just Listed post cards, feature sheets, and exposure to my buyer client base.

Every time you list your home, you will be competing against other similar homes in your neighbourhood. We need to openly acknowledge that we are in competition with them. I will do my best to make sure your property stands out from your competitors by preparing your home to attract the most buyers.

I’ve developed vital negotiation skills from years of real estate transactions. I know when to effective listen and build rapport, creatively problem solve in difficult situations and to be assertive when necessary on behalf of my clients.

My name in real estate has become synonymous with honesty, effectiveness and great results.

More and more buyers start their search on their at their computer desk or on their mobile device. If you want to have an impressive sale on the street, you need a strong digital presence as part of your marketing plan. Great photos are a good start, but I do more. Here is a sample of one of my video listings.

I’m here to work with your situation with tact and respect. My reputation in this industry is built up on my communication skills. The best communication is built on listening. Selling your home is a collaborative process.

No pressure tactics. No smoke and mirrors. My job is to offer you the best information to make an informed decision.

Toronto is full of part-time agents who have not done the time at the negotiation table to really understand the nuances of the Toronto real estate market. You don’t want one of the largest transactions you will ever do completed with someone who has limited experience. Like any other profession – lawyer, doctor, chef, gardener, or pilot, experience makes you better at what you do. Would you fly with a part-time pilot? More than half of Toronto’s agents are part-time. As a full time agent, I have the expertise to guide you through the selling process to pick the right strategy for your neighbourhood and property type to reach the top price for you home.